Madeira has introduced new charges for access to several of its most popular hiking trails, reflecting mounting pressure from residents concerned about overcrowding and environmental strain. The Portuguese archipelago, long promoted as the “Hawaii of Europe”, has experienced a surge in visitor numbers, prompting authorities to tighten controls on access to natural attractions.
Non-residents are now required to pay approximately $5.30 to use standard trails, while those joining registered tour operators face a reduced fee of about $3.60. Access to the PR 1 trail, one of Madeira’s most prominent mountain routes, will cost around $12.50 from April, or $8.30 through guided tours, following renovations. All hikers must pre-book a 30-minute time slot via an online platform. Residents and children under 12 are exempt from payment but must still register.
Tourism growth has been pronounced. The Port of Funchal recorded 700,000 cruise passengers in 2025, and in 2023 the island welcomed 279 ship calls with a record number of passengers. Increased visibility on social media platforms has also amplified Madeira’s profile, shifting it from what some visitors described as a hidden gem five years ago to a regular fixture on European travel lists.
The policy has divided opinion. Supporters argue that fees may help manage crowd levels and encourage more responsible behaviour in ecologically sensitive areas. Critics question whether the charges will meaningfully reduce congestion or simply function as an additional tourist tax. Online commentary highlights concerns over rising housing costs, pressure on infrastructure and the perceived commercialisation of local life. Similar visitor levies have been introduced elsewhere, including new charges for access to Rome’s Trevi Fountain, underscoring a broader debate within international tourism over how destinations balance economic benefits with environmental and social sustainability.
